More Marketing Growth In Less Time: Saving Sh*t-Tons In Marketing Budget While Rapidly Increasing Content & Engagement
Marketing has always been about reaching your target audience and getting them to buy or sign up for your product or service. Over the years, however, the amount of time and resources required to do this has increased dramatically. While some companies have managed to...
Harder, Better, Faster, & Stronger: The Top Reasons Why Your Business Needs A Strategic Content Plan To Accelerate Business Growth & Amplify Your Brand
A strategic content plan is a critical element of a business’s marketing mix and can have a massive impact on its success. Today, more customers are researching products and services online before purchasing, and companies that can’t provide quality content relevant...
The Dawn Of A New Marketing Normal: Using AI To Bridge The Communications Gap Between Brands & Target Audiences
Marketers rely on positive personal interactions to connect with customers. Traditionally, they would use print media, meet face-to-face, and speak on the phone. This approach has shifted with the rise of smartphones, social media, and AI. This is why marketers try to...
The Dream Team: How The Combination Of A Human & AI Can Create Highly Tailored, Scaleable, & Effective Content
Whether it’s creating content for a website or a marketing campaign, the process is always the same: researchers identify the need, teams of writers research various topics and ideas, and copywriters create the final product. But what if you could use machines to help...
How To Create Meaningful Content and Engagement: Leveraging Technology, Data, & Experts To Create Content That Has A Strategy & Purpose
Semrush revealed that 78% of organizations with successful content marketing had a documented strategy. Regarding budget, 73% spent up to 70% of their total marketing budget were also successful. These numbers imply that companies with a content strategy and budget...
Abandoning the Fortune 500 Marketing Mindset: How Founders Can Be More Agile With Their Time, Resources, & Money
What do you do when your startup has limited funds? Profit from Tech reported that 58% of startups have around $25,000 at their disposal during the startup phase, but only 40% of them became profitable. To thrive, you must be creative with your time, and resources,...
Vanity Is Insanity: It’s Time To Ditch Outdated Marketing KPIs & Drive More Of “The Right” Followers, Views, & Likes For Your Brand
Every organization has its own set of key performance indicators (KPI) to measure the success of its campaigns. According to Google, 63% of the leading marketers use them to develop a single integrated view of the customer. Yet most of these marketing KPIs are often...